Why CBD is taking the cosmetics world by storm

The buzz of CBD has certainly left its mark on the health and wellness scene, but it looks like this small but powerful cannabinoid is also starting to transform the beauty industry.

Countless cosmetic brands have jumped on the bandwagon, creating CBD products ranging from face oils to mascara body creams. But is CBD really the ultimate beauty ally in your makeup and skincare regimen?

Here, we take a look at what science says about CBD cosmetics to understand if they are truly worth the hype.

What is CBD?

Cannabidiol, better known as CBD, is one of the many natural cannabinoids found in the hemp variety cannabis sativa plant. It’s not psychoactive, which means it can’t get you high. For this reason, it is widely available (and legal) for purchase in the UK and is proving to be extremely popular.

CBD interacts with our endocannabinoid system (ECS), a cellular signaling network involved in regulating our mood, appetite, sleep, immune activity, memory, and more. It does this through the activity of cannabinoid receptors which, curiously, are also found in the skin barrier.

The ECS is very involved in maintaining skin health and CBD is thought to help with this process. There is accumulated evidence for the use of topical CBD products as a treatment for a variety of skin conditions, including acne and eczema, among others.

The rise of CBD in the cosmetics industry

In recent years, the perceived health benefits of CBD have been trumpeted far and wide. Thousands of people around the world use this cannabinoid to help manage the symptoms of countless medical conditions and to support their daily well-being. CBD is proving particularly popular for this which relieves anxiety And antistress properties, but could it also help calm our skin?

The CBD cosmetics industry is expanding at an extraordinary pace, with the global market expected to grow $ 2.22 billion between 2020 and 2024. The beauty industry’s sudden interest in CBD began when researchers theorized that its anti-inflammatory properties could soothe inflammatory skin conditions.

Many argue that topical CBD products are effective in relieving redness, inflammation and acne scars. Outside of skincare, CBD is now being infused into countless cosmetic products, with the purpose of elevating our skin, hair and makeup regimens.

This was stated by Belinda Carli, director of the Institute of Personal Care Sciences Cosmetics Design Europe that “CBD is an exciting area for innovation where new cosmetic uses are demonstrated or further consolidated with clinical efficacy.” It’s certainly a creative way to tap into the popularity of the cannabis industry, but how reliable is the science?

Do CBD cosmetics work?

Rave reviews of CBD-infused skin care products claim that they can reduce redness, prevent blemishes, reduce scarring, and even have an anti-aging effect on the skin. However, clinical research is still in its early stages and there is no conclusive evidence to support claims that CBD is a “miracle beauty ingredient”.

That said, numerous experimental studies have shown that CBD has some pretty cool skincare credentials, so let’s take a look at how the science compares to some of these skin-related health claims.

Reduce inflammation

Research has shown that CBD, when applied to the skin, has local effects anti-inflammatory action. Not only has this been shown to boil down inflammatory painbut researchers now believe this could also minimize the redness and swelling of blemishes, eczema and psoriasis on the skin.

Since acne is known to be a inflammatory conditionCBD products could therefore help soothe painful outbreaks and reduce the likelihood of future flare-ups.

Inhibit bacteria

cutibacterium acnes is an important bacterium on the surface of the skin. When our skin bacteria become unbalanced, C. acnes it can build up in hair follicles and potentially cause blemishes or acne.

Numerous studies have shown that CBD has antimicrobial properties, and recently one study found that it can specifically inhibit C. acneswith little potential for antibiotic resistance, which is also thought to underlie some of the stain-resistant properties of CBD skincare.

Prevent clogged pores

Attached to the hair follicles are the sebaceous glands, which produce an oily, wax-like substance called sebum that acts as a skin barrier, protecting, hydrating and waterproofing the face.

The main cause of acne is the overproduction of sebum. Too much sebum can clog our pores, forming blackheads, whiteheads, or even cystic rashes. In a study of CBD on human sebaceous gland cells, the administration of CBD was highly sebostatic, meaning that it inhibited sebum production.

These findings have yet to be replicated in human studies, albeit CBD I could minimize pore clogging and prevent blemishes, there isn’t enough evidence to say it will.

Reduce scars

Researchers can’t say for sure whether CBD can cure acne scars, but there is some evidence to suggest CBD can. promote wound healing. In a 3-month trial of applying CBD ointment twice daily on 20 patients with skin disorders, CBD appeared to reduce scarring.

Future trials with a more rigorous methodology are needed, but this is definitely an indication that topical CBD products could help support the healing of blemishes and scars.

With CBD beauty products now available at some of the leading online and high-end retailers, there has never been a better time to try cannabinoids. Here are just a few of the many types of CBD cosmetics available.

CBD skin care

One of the most common ways to apply CBD to the skin is with CBD-infused face oils, creams and serums. Not only are they super moisturizing, but they’re a convenient way to get a bigger dose of CBD on your skin and really feel the beauty benefits.

For more targeted treatment, you can also purchase CBD patches and ointments that are applied directly to the problem area. This is ideal for those with sensitive or acne-prone skin.

CBD body care

Skin care isn’t just for the face. If you’re eager to try a product that also soothes body acne, you could opt for a CBD body butter or moisturizer, or perhaps a CBD-infused soap. Your options are far from limited.

Or, try adding some CBD products to your self-care routine, like bath bombs or soaking baths, and why not apply a CBD facial mask while you’re at it! In this way, you will also be able to experience the anti-stress action of CBD with products that calm both the inside and the outside.

CBD hair care

Hair products are some of the new CBD cosmetics on the market. They aim to nourish the scalp, soothe itching and irritation, and promote hair growth by increasing collagen production.

The evidence to support these claims is limited; CBD-based hair products May they help moisturize and soothe the scalp and hair, but until we have concrete scientific data available, we can’t say for sure how effective they actually are.

CBD makeup

CBD and makeup may not seem like the obvious pairing, but this cannabinoid has already revolutionized the beauty space by developing CBD makeup products. CBD primers, in particular, are proving hugely popular, acting as a soothing and protective base for your makeup.

Even decorative cosmetics, such as CBD lip products or CBD mascara, are available for purchase at online beauty retailers to add some hydration to our favorite makeup products.

Do you want to try?

With the rise of commercial CBD products, it’s clear that some brands are jumping on the cannabinoid trend without much consideration of science. As a result, many products contain significantly less CBD than the dose used in scientific research or almost no CBD.

To make sure your skin is getting enough good substances to reap the benefits, look for more potent products. Anything over 10mg of CBD per ml should be strong enough to do the trick.

As a consumer, it is vital to buy from a legitimate and trustworthy brand. With the growing popularity of CBD, more and more people are falling victim to scams or low quality products.

In leafy, we recommend that you really do your research when looking for a new CBD cosmetic product. In addition to potency, brand transparency and product traceability are key when it comes to buying CBD. Since the hemp plant accumulates much of its surroundings, including pesticides and toxins, a brand should reveal exactly where its CBD was grown. If this information is nowhere to be found, it’s a big red flag.

Much more research is needed to evaluate the effectiveness of CBD-based beauty products and to determine any risks or side effects. The reviews and testimonials are there, but it seems that CBD cosmetics marketing is overtaking the science. That said, seeing hemp-based products on the shelves is a big step towards shaking off the stigma associated with cannabis, so it’s extremely promising in this respect.

For any skincare or makeup lover, CBD cosmetics are definitely an exciting and creative option. If you’re eager to elevate your beauty routine, it’s definitely worth trying high-quality, CBD-rich products to get that cannabinoid glow!

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