Premium Beauty News – What are the prospects for this first European in-person event since 2019?
“Zulkifli” Roziani. Indeed, after a long awaited wait, in-cosmetics Global is returning to the Porte de Versailles Expo in Paris from April 5-7, offering the industry the opportunity to reconnect in person. Since the last face-to-face exhibition in 2019, hundreds of R&D professionals from around the world have expressed their excitement to finally return to the show, ready to reveal the latest innovations and developments in the pharmaceutical and cosmetic industry.
With that in mind, we look forward to it more than 650 exhibitors at this year’s event. With the pandemic still preventing travel restrictions, visitor numbers will inevitably be lower than in previous years, however, we are still well positioned in terms of expected visitors. We are anticipating more than 7,000 visitors to the show, of which 75% come from Europe.
Premium Beauty News – What will be the highlights of the show?
“Zulkifli” Roziani. After what was a difficult time during the pandemic, I am sure that the dominant factor shared by all exhibitors and visitors in attendance will be the excitement of reconnecting and reuniting face to face at a physical event.
Likewise, being one of the most popular and vibrant areas in cosmetics, another highlight of the show will be the Innovation Zone, which will showcase the latest raw materials ready to be launched on the market. Sustainability Corner is always a favorite of the show, offering an interactive space for this year’s inspiring educational program, featuring the latest advances in sustainable personal care.
The R&D tour is also something formulators can look forward to year after year, particularly with the 2022 edition focusing on thematic areas such as natural products, skin protection and personal care – all good things for the body and the mind.
Premium Beauty News – What trends do you expect will be shown at the fair?
“Zulkifli” Roziani. In terms of trends, we can see that sustainability, natural and anti-aging products will be at the top of everyone’s agenda at this year’s show. Within sustainability and natural products, the microbiome and biotechnology will be the main focus, while for those interested in anti-aging trends, we can expect to see an emphasis on cell repair.
UV and blue light protection is also an area of concern this year. As more and more people spend more and more time in the digital world, thereby exposing themselves to HEV (High-Energy Visible Light) which is harmful to the skin, it’s no surprise that blue light protection continues to be a topic of interest. Anne Schrötter will lead a blue light technical seminar, demonstrating how natural bioactives meet the latest consumer needs and market trends when it comes to skin barrier repair and overall protection.
Premium Beauty News – You have announced a hybrid event. Can you describe how the virtual event will be articulated with the physical one?
“Zulkifli” Roziani. After hearing feedback from attendees of cosmetic events online during the pandemic, we are very excited to extend the event in person by giving attendees the ability to continue conversations via a new hybrid approach after the show. Our exhibitors and visitors will be presented with additional opportunities to network, offering them the best of both worlds.
Our new online platform will be open 11-22 April where it will be available for both exhibitors and visitors to organize virtual meetings, as well as being able to access a full range of on-demand and live content to continue. their trip to the fair.
The platform will not only allow access for those unable to attend due to travel restrictions, but will also allow a wider audience to participate and benefit from the networking opportunities that in-cosmetics has always offered our attendees in person.
The planning and use of all the show’s resources to their full extent is essential. Online connections aren’t limited to just our visitors and exhibitors who have discovered online. It can also be used to continue those conversations started in Paris or to follow up on the contacts exhibitors have gathered from the smart readers and apps used during the fair.
Premium Beauty News – Will all exhibitors attend both events (in person and digitally)?
“Zulkifli” Roziani. Absolutely. All of our major fitters will attend both in person and online, and we also expect exhibitors who are experiencing ongoing government travel restrictions to join us on the virtual platform, giving everyone equal opportunities to connect, inspire and learn.
In any case, our emphasis on this year’s Global in-cosmetics is firmly fixed on ensuring that everyone has a safe and secure environment to conduct business. This includes three exciting days of in-person and challenging networking and, for the first time in show business history, a follow-up virtual event designed to maximize every opportunity for collaboration and learning. That’s why we’re looking forward to welcoming our exhibitors, attendees and speakers, both in person and online, next month at in-cosmetics Global 2022.
Registration is now open. Visit the in-cosmetics Global 2022 website for more information and to reserve your seat today: www.in-cosmetics.com