The global color cosmetics market will be driven by the growing demand for versatile color cosmetics in the forecast period 2022-2027

The new report from Expert Market Research titled “Global Color Cosmetics Market Report and Forecast 2022-2027”, provides an in-depth analysis of the global color cosmetics market, evaluating the market based on its segments such as target markets, applications and major regions. The report tracks the latest industry trends and studies their impact on the global market. It also assesses market dynamics, covering key demand and price indicators, as well as analyzing the market based on Porter’s SWOT and Five Forces models.

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Highlights of the report include:

Market overview (2017-2027)

  • Historical market size (2021): $ 8.3 billion
  • CAGR forecast (2022-2027): 7.5%
  • Market size forecast (2027): $ 12.8 billion

The growth of the color cosmetics industry is aided by the evolving beauty trend which is increasing the demand for versatile cosmetics. The growing demand for cosmetic products with bold and vibrant colors, especially among young consumers, is driving the market for colored cosmetics. Furthermore, the growing preference for clean label color cosmetics made with ethical and skin-friendly ingredients is positively influencing the growth of the industry. With the growing demand for effective cosmetic products for different skin colors and tones, leading companies are engaging in various research and development (R&D) activities to meet those demands. This should boost the color cosmetics market.

Definition of the sector and main segments

Colored cosmetics are dyes and cosmetic ingredients that are generally used in personal care products. They increase the aroma and appearance of cosmetic products, thanks to which they are used in nail care, lip care, eye make-up and face make-up products.

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The market can be broadly classified on the basis of its target markets into:

  • Mass produced
  • Prestige product

Based on the application segments, the market is divided into:

  • Face makeup
  • Lip product
  • Eye makeup
  • Nail product
  • Others

The regional markets for colored cosmetics are:

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East and Africa

Market trend

The color cosmetics market is driven by the growing demand for saturated and organic color cosmetics. As the COVID-19 pandemic has intensified the beauty trend at home, the demand for innovative color cosmetics with healing and rebalancing properties is on the rise, thus driving the growth of the market. Additionally, hybridization of skin care ingredients with tinted cosmetics to enhance their skin benefits is expected to drive market growth. With the use of makeup as a form of self-expression by the millennial population and Gen-Z, the demand for bold, versatile, and vibrant color cosmetics is on the rise, and is expected to propel industry growth in the coming years. years.

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Main market players

The major players in the market are Unilever NV, L’Oréal Group, Avon Products, Inc., The Este Lauder Companies Inc., Shiseido Co. Ltd., and Chantecaille Beaute Inc., among others. The report covers market shares, capacities, plant turnarounds, expansions, investments and mergers and acquisitions, among other latest developments from these market players.

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